Brand Guidelines & Press Kit
Official brand assets, vector logos, color palette, and visual identity guidelines for MatchCountdown. MatchCountdown is dedicated to the pure anticipation of sports kickoffs — precision chronometer timing engineered without gambling noise.
Engineered for Kickoff Precision, Not Betting Clutter
Unlike betting applications that bombard users with fluorescent odds flashes and casino triggers, MatchCountdown honors the timeless precision of Olympic and Grand Prix sports chronometers.
Official Vector Logos & Wordmarks
Download production-ready, resolution-independent SVG brand marks. Optimized for web, mobile apps, television broadcasts, and print publications.
Precision Stopwatch Mark
Vector SVG · ScalableThe standalone chronometer icon with kickoff sweep needle and mechanical pushers.
Horizontal Brandmark (Dark Surfaces)
Vector SVG · PrimaryPrimary official lockup for dark backgrounds: Precision Teal mark + Teal 'Match' + White 'Countdown'.
Horizontal Brandmark (Light Surfaces)
Vector SVG · Light ThemePrimary lockup for light paper and bright web themes: Deep Precision Teal '#0E6E66' with charcoal typography.
Monochrome White Wordmark
Vector SVG · Broadcast OverlaySingle-color white lockup for television overlays, broadcast graphics, and dark backdrops.
Monochrome Black Wordmark
Vector SVG · Print & PressSingle-color black lockup for newsprint, fax, official documents, and single-ink printing.
Protection Zone & Minimum Sizing
The Precision Sports Timing Palette
Our palette deliberately departs from the ubiquitous fluorescent lime greens and dark neon traps common in gambling apps. We use restrained precision teals, stadium floodlight ambers, and deep carbon slates.
Precision Teal
Primary Accent & Timing Signature
Signature Olympic-grade chronometer needle. Calming, accurate, strictly differentiated from neon betting limes.
Deep Precision Teal
Light Mode Primary Wordmark
High-contrast dark teal for light-surface editorial, typography, and documentation.
Precision Carbon
Primary Dark Canvas & Ground
Deep non-reflective slate black engineered to eliminate visual fatigue and accentuate countdown digits.
Signal Amber
Kickoff Alert (<15 min)
Warm stadium floodlight amber. Triggered when a fixture is imminent or entering warmups.
Live Crimson
Active In-Play Beacon
Pulsing real-time match flow indicator. Reserved strictly for active match time elapsed.
Pure White & Crisp Slate
Tabular Digits & High-Contrast Typography
Primary tabular numerals and crisp brand headers for maximum legibility.
Precision Chronometer Typography
Typography is our primary vehicle for transmitting calm confidence and instantaneous readability across time zones.
Archivo / Inter
Geometric, muscular sans-serif with compact vertical metrics, calibrated for punchy sports team fixtures and tournament titles.
IBM Plex Sans
Engineered by IBM for maximum technical legibility on high-density information displays. Never fatigues the reader.
IBM Plex Mono
Rigid monospace numbers (tabular-nums) guaranteeing that timers never bounce, jitter, or jump on digit changes.
Brand Usage: Do's and Don'ts
MatchCountdown is strictly a sports timing companion. We rigorously preserve brand integrity to ensure we never get mistaken for a sports gambling operator.
- ✓Use the official vector SVG logos with adequate clear space and correct color lockups.
- ✓Celebrate kickoff anticipation, match timetables, and global timezone synchronization.
- ✓Use fixed tabular monospace typography (
font-mono) for live countdowns. - ✓Cite MatchCountdown as an official kickoff countdown source in sports broadcasts and journalism.
- ✗NEVER place betting odds, casino promotions, or gambling affiliate banners next to the logo.
- ✗NEVER alter brand colors to toxic neon-green/lime betting aesthetics.
- ✗NEVER distort, rotate, skew, stretch, or rearrange the chronometer icon.
- ✗NEVER frame MatchCountdown community predictions as gambling advice or betting odds.
Press Boilerplate & Media Contact
Feel free to use this boilerplate paragraph in news articles, reviews, app directories, and press publications.
MatchCountdown (operated by Recete Ltd) is an independent, precision sports timing platform engineered for sports enthusiasts and broadcasters. Delivering millisecond-accurate, timezone-synchronized kickoff countdowns across football, basketball, Formula 1, tennis, and international tournaments, MatchCountdown eliminates betting noise, gambling clutter, and banner ads to restore pure sports anticipation. Available globally on the web and mobile.
Press & Media Inquiries
For interviews, high-res broadcast assets, or partnership opportunities.